TO GO WITH Entertainment-India-Bollywood

TO GO WITH Entertainment-India-Bollywood-media, FOCUS by Shail Kumar Singh (FILES) In this file photo taken on August 18, 2009, Bollywood actor Shahrukh Khan gives a press conference at his residence in Mumbai regarding a recent questioning by US customs. Dozens of public relations firms have sprung up in recent years to promote Bollywood movies and boost stars' profiles. But just how far such "spin" might be taken was brought into question recently after Khan, a Muslim, was questioned by immigration officials at a US airport. Amid the Indian media furore about alleged racial profiling, some pointed out the co-incidence that Khan had just completed a major film that deals with the experiences of Muslims in the United States after the September 11, 2001 terrorist attacks. AFP PHOTO/STR (Photo credit should read STR/AFP via Getty Images)